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Category Archive - Selling Tips

Competitive Pricing Psychology

The Psychology of Competitive Pricing for Ecommerce

Pricing for ecommerce is a tricky beast. You need to account for competition with other sellers, but you don’t want to de-value your products in a race-to-the-bottom. Purely competitive pricing can lead to disappointing results: you might not sell enough to compensate for offering the lowest prices. A profitable pricing strategy involves considering not only your competitions’ prices, but also your customers’ motivations. Sellers use their understanding of potential buyers’…

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How to Boost Word-of-Mouth and Sales for Your Ecommerce Business This Fall

For many ecommerce business owners, fall is the biggest and most profitable time of year. As consumers approach big holidays like Thanksgiving, Christmas, Hanukkah, New Year’s, and others, and start marking their calendars for Black Friday and Cyber Monday, it’s a great time for ecommerce businesses to start thinking about how to get the most out of the upcoming shopping season. Consider the following statistics about the state of the…

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Protect Amazon Business

How to Protect Your Amazon Business by Building Your Own Shopify Store

You’ve steadily grown your Amazon business. You’re one of the many who’ve unlocked the formula for tapping into Amazon’s potential. The upside of joining a marketplace is that the audience is abundant and primed for purchase. But have you considered the need to protect your Amazon business? Where there is reward, there is also risk. The best way to protect your Amazon business is to build your own ecommerce store.…

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How to Build an Ecommerce Brand That Outshines All Competition: An Actionable Guide

As more and more traditional brick-and-mortar retailers continue to struggle when it comes to connecting with today’s consumer, the newer, leaner, and smaller ecommerce brands are finding success. The world of retail is vastly different than it what 20, 10, and even five years ago. Consumer behavior is also significantly different now than it was in past years and decades. It’s never been a more challenging and opportunistic time to…

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Remove Negative Amazon Feeback

How to Remove Negative Feedback on Amazon

[Image Source] Amazon has over 2 million third-party sellers that cover more than half of its sales — with this much competition, Amazon sellers must maintain a high feedback rating to distinguish themselves and stay successful. Without a stellar rating, sellers can’t build buyer trust. By scanning feedback ratings on Amazon seller profiles, buyers quickly determine which seller is the most reliable and trustworthy. Almost always, the consumer will choose…

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6 Reasons Why Your Ecommerce Pop-Ups Aren’t Converting (and How to Fix Them)

There’s nothing more frustrating than taking the time to build and implement a pop-up on your ecommerce store and not experiencing any opt-ins or conversions from your efforts. Before you ditch your pop-up strategy altogether though, it’s worth taking some time to figure out why they aren’t working for you—and there are a number of issues that could be impacting your success. Here are 6 reasons why your pop-ups might…

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What Online Sellers Need to Know about Sales Tax on Shipping

As a product seller, you’re probably well aware of the ins and outs of collecting sales tax. But one aspect of sales tax that gets a little complicated is whether to charge sales tax on shipping charges. Sales tax is governed at the state level, and each state gets to decide whether they consider shipping charges part of a taxable transaction. Some states say all shipping charges are taxable, and…

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Expand Bigcommerce Store to Sell on Walmart

How to Expand your BigCommerce Store to Sell on Walmart Marketplace

You are an ecommerce entrepreneur. You’ve built a webstore with BigCommerce and unlocked one of the biggest secrets in the industry: how to get people to your site. Congratulations! You’re part of an elite club. But opportunity is all over the place, resources are always in short supply, and traffic can be very expensive. Where should you invest your resources to get the biggest bang for your buck? The answer…

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Why Every Ecommerce Business Needs a Dedicated Customer Experience Team

In an effort to boost sales and effectively differentiate from competitors, more ecommerce entrepreneurs and hiring managers are working hard to build dedicated customer experience teams at their companies. Why? Because competition in the ecommerce space is fierce, and simply having the best products just doesn’t cut it anymore. Each day, new shops are introduced to the world, new products go viral, and it gets harder and harder to keep…

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Repricing on Amazon to Stay Competitive: What You Need to Know

Companies such as Amazon and Walmart change their item prices millions of times each day. Advances in technology has made price comparison and price optimization easier than ever. And, it’s no longer a luxury to use an automated repricer. More and more third-party merchants on Amazon are choosing to move from a manual pricing strategy to automated repricing software such as RepricerExpress to keep their prices competitive. Even small sellers. Getting…

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