Sellbrite Brand Guidelines

A quick guide to our visual identity

We encourage our partners and members of the press to carefully review our quick Sellbrite Brand + Style Guidelines.

By using our brand assets, you indicate your acceptance of our Trademark Usage Guidelines shown below and you understand that a violation of these guidelines will result in termination of your license and/or permission to use our brand assets.

Primary Logo Mark

Use this logo as Sellbrite's main visual identity.

Secondary Logo Mark

Use this logo when the Primary Logo won't work.


The purple octopus is the official mascot of Sellbrite. Use Glyphs as an alternative to the Primary or Secondary Logos, when space is tight, or when placing in a locked space, such as a square or circle (ex. app icons).

Monotone Logo Mark

Use these monotone logo marks when color logo marks won’t work.

Spacing Guidelines

Negative space is ideal for our logos. Use this as a baseline for placement.

Minimum Size

The Sellbrite logos hold minimum width requirements for different applications.



In Text

In copy, “Sellbrite” should always appear as one word with a capital “S” and a lowercase “b”.



Sellbrite Colors

Our primary brand colors are Purple and Gray. Please use accurately.

HEX: 8E72B1
CMYK: 48 61 1 0
RGB: 142 114 177

HEX: 807E82
CMYK: 52 45 41 7
RGB: 128 126 130

Dos and Don’ts of Sellbrite Logos

But mostly don’ts.

Don’t use the any previous version

Don’t alter colors

Don’t remove elements

Don’t rotate

Don’t stretch or squeeze

Don’t remove elements

Don’t add effects or filters

Don’t add any foreign elements

Don’t use busy backgrounds

Trademark Usage Guidelines

These guidelines explain how you must use and visually present our brand assets at all times. Your use of our brand assets indicates your acceptance of these guidelines, and you understand that your use of our brand assets in violation of these guidelines will result in automatic termination of your license and/or permission to use our brand assets.

  • Use of our brand assets must be expressly authorized in writing.
  • Your use must not mislead consumers as to our sponsorship of, affiliation with or endorsement of your company or your products or services.
  • Our brand assets are our exclusive property. All goodwill that results from your use of our brand assets will be solely to our benefit. You will not take any action that is at odds with our rights or ownership of our brand assets. Where used on a web page, our brand assets, as well as the mention of our name, should include embedded hyperlinks to our homepage:
  • Our brand assets must be used in a respectful manner. Our brand assets may not be used in a way that harms us, our products or services, or in a manner which, in our opinion, lessens or otherwise damages our reputation or the goodwill in our brand assets. In other words, please do not associate our brand assets with any illicit or illegal activities or use them in a way that is deceptive or harmful.