The Power of Trusting Your Gut: How One Ecommerce Entrepreneur Rebuilt a Failing Business, One Product and Customer at a Time

Carter Seibels was getting bored. In the early days of her career as a jewelry maker, she fed off of the creativity and energy that went into every item she made and sold to her customers. She had a knack for creating unique and memorable handmade jewelry that literally stopped passersby in their tracks, and she was passionate about quality and attention to detail. But as she sat in the…

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#AmazonDomination Pt. 2: Finding Good Keywords

#AmazonDomination: This series will take you start-to-finish through the process of finding a profitable retail opportunity and successfully capitalizing on it on the Amazon Marketplace. Part 2 is about finding good keywords to support the product niche you choose for your business. The biggest (and most important) question that anyone wishing to sell online must answer is “what should I sell?” Many people make the mistake of trying to sell everything…

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Three Reasons Why Ecommerce Sites Fail

Just because the internet is home to some of the biggest businesses in the world doesn’t mean that it’s easy to start a business online. In fact, it’s incredibly difficult. The failure rate for businesses in general in their first ten years of operation is close to 71%. The odds are well and truly stacked against you. However, e-commerce in particular is even more daunting – 65% of businesses fail…

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