How U.S. Sales Tax Works: A Guide for Online Sellers

The United States has one of the most complicated sales tax systems in the world, and it can be tough for online sellers to wrap their heads around how sales tax works. This guide will explain the basics of U.S. sales tax so online sellers aren’t completely and totally lost. U.S. Sales Tax is Governed at the State Level Many online sellers are initially surprised to learn that there is…

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How Ecommerce Sellers Can Build Buyer Personas to Connect with Customers

Ecommerce sellers have more potential buyers at their fingertips online, through the use of multichannel listing software like Sellbrite, than any mom-and-pop store can hope to gather. But this doesn’t mean sellers should market to as many people as possible. Instead of advertising to a large, indefinite group of people, ecommerce sellers have to target specific audiences. When marketing is directed towards specific customer types, it resonates with buyers in…

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The Best 5 Free Shopify Themes for Every Online Store

With the back arrow at the top of every browser, customers can quickly bounce off an online store if they’re not immediately interested. Your shop’s design is the first impression the customer will get, so it’s critical that a store’s design is attractive. If it isn’t easy to look at and navigate, the customer won’t stay and shop. But beyond being good-looking, a store’s design should be communicative of your…

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What to Do If Your Amazon Account Gets Suspended

With 2 billion monthly site visitors, Amazon strictly regulates sellers to preserve the high quality of its marketplace. Most sellers have no problem following these policies since they’re eager to access Amazon’s 2 billion site visitors shopping for products each month. Having said that, Amazon’s rules are quite strict. Even the best of sellers have had their accounts suspended. [Source] Luckily, suspension is not the end of the world. Sellers…

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Is Your Amazon Reputation Killing Your Sales?

When you buy something in a store, what you see is what you get. You can inspect the item for yourself, make sure it works, and have a chat with the salesperson before you make your purchase. You know exactly what you’re going to walk out of the store with. That’s not true when people buy online. Buyers can’t see items before they buy, so they have to take the…

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Protect Amazon Business

How to Protect Your Amazon Business by Building Your Own Shopify Store

You’ve steadily grown your Amazon business. You’re one of the many who’ve unlocked the formula for tapping into Amazon’s potential. The upside of joining a marketplace is that the audience is abundant and primed for purchase. But have you considered the need to protect your Amazon business? Where there is reward, there is also risk. The best way to protect your Amazon business is to build your own ecommerce store.…

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How to Build an Ecommerce Brand That Outshines All Competition: An Actionable Guide

There’s never been a more challenging time to compete in the world of ecommerce. Products can go viral overnight, new brands can penetrate into competitive industries and take over, and consumers have no problem shifting their loyalties from one brand to another. How can you build (or rebuild) an ecommerce brand that succeeds? You need a branding strategy that creates an emotional connection with your buyers. Through visuals, messaging, and…

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Remove Negative Amazon Feeback

How to Remove Negative Feedback on Amazon

[Image Source] Amazon has over 2 million third-party sellers that cover more than half of its sales — with this much competition, Amazon sellers must maintain a high feedback rating to distinguish themselves and stay successful. Without a stellar rating, sellers can’t build buyer trust. By scanning feedback ratings on Amazon seller profiles, buyers quickly determine which seller is the most reliable and trustworthy. Almost always, the consumer will choose…

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What Online Sellers Need to Know about Sales Tax on Shipping

As a product seller, you’re probably well aware of the ins and outs of collecting sales tax. But one aspect of sales tax that gets a little complicated is whether to charge sales tax on shipping charges. Sales tax is governed at the state level, and each state gets to decide whether they consider shipping charges part of a taxable transaction. Some states say all shipping charges are taxable, and…

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Expand Bigcommerce Store to Sell on Walmart

How to Expand your BigCommerce Store to Sell on Walmart Marketplace

You are an ecommerce entrepreneur. You’ve built a webstore with BigCommerce and unlocked one of the biggest secrets in the industry: how to get people to your site. Congratulations! You’re part of an elite club. But opportunity is all over the place, resources are always in short supply, and traffic can be very expensive. Where should you invest your resources to get the biggest bang for your buck? The answer…

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