In a 2018 report, Adthena discovered that Google Shopping ads drove 76.4 percent of retail search ad spend. With that in mind, here’s some good news: On April 21st, 2020, Google made Google Shopping free for merchants in the U.S. in response to COVID-19, and by mid-October of 2020, Google finally opened Google Shopping to […]
How to Sell on Google Shopping: 6 Best Practices Read More »
Seventy-two percent of consumers use voice search through personal digital assistants, and 25% of consumers have made a purchase using a digital assistant. The latter may seem like a small number in the grand scheme of all that ecommerce has to offer, but it shows a trend of voice commerce adoption among the global community.
A Guide to Voice Commerce, the Future of Ecommerce Read More »
An eMarketer survey found that ad spend on ecommerce is up nearly 40% since 2019 in the wake of the pandemic. Numbers don’t lie; everyone, including you, is fighting for consumer attention by investing more time and money. However, with new ecommerce stores being established every day comes more competition. So, how can you stay
An Expert’s Guide to Google Shopping Insights: Know Exactly What Your Shoppers Want Read More »
About two years ago, a Google executive used Google Shopping to look for a high-end Bluetooth headset. He found one merchant offering the product for much less than any of the other retailers, so he snatched it up. His delivery day came and went, and the product never arrived. He called customer service, but the
Is Google Shopping Safe? A Guide to Making Safer Purchases Read More »
Nate and Alysha Jackson used to be full-time public school teachers. Then they decided to start a side hustle with retail arbitrage on Amazon. They took $100, purchased items on clearance, and sold them on Amazon for a profit. And they kept on doing it. All their free time—weekends, days off, before school, and after
The New Seller’s Guide to Retail Arbitrage on Amazon Read More »
You’ve built a product that makes you proud. You’ve set up your business and launched your Etsy store, and your garage is full of items waiting to be sold. And then you realize you’re one of the 2.5+ million sellers on Etsy. Buyers not only need a reason to buy from you; they also need
The New Seller’s Guide to Etsy Marketing Read More »
So you want to build an ecommerce empire. Naturally, eBay seems like the best place to begin. With 182 million users, it’s one of the biggest online marketplaces. And it did recently win EcommerceBytes’ Sellers Choice Award for Profitably for the seventh straight year. It’s no secret that eBay is an incredible platform and we
6 Alternatives To eBay For Retailers Read More »
For Tomi Hill of StorymakersTradingCo, selling geeky cards, pins, and stickers online was a way to supplement her family’s income while raising small children—without spending every weekend at a craft show. Milliron and Hill are far from the only people to make a successful leap from crafting hobby to business. However, it’s no easy feat.
The 9 Best Crafts to Make and Sell for Profit Read More »
Thirty-eight percent of people leave a website if its layout is unattractive. And for ecommerce sites, those exits aren’t just lost traffic — they’re lost sales. Your store’s design is a visual representation of your ecommerce business, so it not only needs to communicate what your brand is about but must also convey trustworthiness. After
6 Best Free Shopify Themes to Make Your Store Stand Out Read More »
One in five shoppers starts their product search on Google. This makes Google second only to Amazon when it comes to product searches—and gives sellers a great opportunity. Google Shopping is the umbrella term covering the different tools and programs that Google provides to help online stores reach shoppers. But how does Google Shopping actually
How Does Google Shopping Work? Read More »
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